This week I saw an Instagram post for the rock band Motorhead and their performance at the 2022 Ozzfest.
It seemed a little strange to me as a singer Lemmy Kilmister passed away in recent years.
After reading the details, this Ozzfest Music Festival performance was a digital hologram/avatar performance from the metaverse; hosted by Decentraland.
The event was full of Web3 innovation (like the late Motörhead singer), NFTs, virtual reality and artificial intelligence. It was also free, as it was last weekend.
If you were to attend, you could run around the stage clapping for the artists as your virtual avatar and not have to worry about getting hurt in the mosh pit. since you’re not really there.
Some shots of the show reminded me of Wii Bowling (goth version); you can form an opinion from this video:
Need clarification on these terms? Do you feel like the world has passed you by?
Do not be afraid; this column is for you. Let’s dive into the metaverse.
Decentraland, which hosts the concert, is a 3D world on the Internet where visitors to the site can buy virtual plots of land, socialize and much more.
The money used there is a cryptocurrency called MANA, which is built from and uses the Ethereum blockchain.
This world has been open to the public since 2020.
Sounds like someone had time on their hands during the pandemic.
Short version – the metaverse is a digital playground where users own digital land and can help control existence. You can also play games, collect artifacts (NFTs), and interact socially with other users.
This site has approximately 300,000 active monthly users.
What is NFT? It stands for ‘non-fungible token’, which means it’s proof of ownership of digital artwork purchased in Decentraland. By now you’re either following along or wondering if it’s real.
Yes, it is, and everyday apps are here now. Taco Bell has jumped into the NFT space by selling a few pictures and they sold out quickly.
In addition, the customer receives a large gift card.
Other high-profile NFTs include Glenfiddich whiskey, singer Grimesand William Shatner. Shatner sold 125.00 units in 9 minutes, including x-rays of his teeth.
Does it sound unrealistic? This is very real if there are very real dollars in NFT transactions (not in dollars, but in cryptocurrency).
Now for the metaverse.
The metaverse is the fast internet connected to or immersed in the 3D world through a virtual reality headset or other VR device.
There are some very cool and very practical things going on in the metaverse.
In Florida, the city of Miami Gardens launched the Miami Gardens “virtual city” metaverse experience.
You can immerse yourself in a virtual version of the city with a social network. It can be seen with or without a VR headset (smartphone, PC, etc.) to make it accessible to everyone.
Users can explore events and landmarks, feeling like they are really there.
It doesn’t matter what you do: run a city, campaign, tour, TV show, museum or news publication; now you can start immersing yourself in this world.
Imagine sharing your vision with anyone around the world and experiencing it in a new way. Why don’t you check it out Miami Gardens first download the Ceek VR app to see what I’m talking about.
There’s a lot more going on here than a city tour, as the Orlando Economic Partnership claims to be the center (metacenter) of the metaverse, investing more than $1 billion in the space this year. according to WESH2 News. The process has been described as a gold rush involving the technology sector, video game companies and more.
I contacted their team (thanks Jennifer) from their point of view:
“At the Orlando Economic Partnership (the partnership), we catalyzed that momentum and made it our own to make Orlando the MetaCenter, a region like no other in the world that combines creativity, technology and innovation like we do,” he said. . David AdelsonOrlando Economic Partnership Chief Innovation Officer.
“Industries related to the metaverse have been rooted in Orlando for decades, we’re not making this up; we just catalyze and fully exploit our potential as a technology hub and increase our footprint, which will encourage companies to relocate or expand in our region. We have the talent, the manpower, and everything anyone needs to be successful in the Metaverse,” Adelson said.
They are doing something special in Orlando with the CEO of the OEP office in the entire technical area, Tim Giulianiwhich brought home some prestigious awards this year, including the GIS WebTech Award for Technology Leadership.
If you’re looking for a competitive advantage, an advantage over an opponent, or if you want to differentiate yourself from everyone else in your work, then you may have just found it.
Maybe it’s time to join the Florida metaverse.
Or do you think I’ve only scratched the meta surface with this column?
Both would be on the money.
There are plenty of applications to dream up, and yes, I’ve only dipped my virtual toes into the depths of these topics.
As we boldly move into the future, look for an NFT image of me writing this column for sale soon. I’m sure it will come off the shelf like Shatner’s teeth.
Cheers to all the innovators out there, because it’s not often you get to use Shatner, Ozzy, Taco Bell, and Miami Gardens in one column; the stars have indeed aligned.
See you soon in the Florida metaverse.
Blake Dowling CEO of Aegis Business Technologies. Available at [email protected].